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les Nouvelles - December 2005


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  • les Nouvelles - December 2005 - Full Issue
    Volume XL No. 4
    PDF, 1.60 MB
  • U.S./Canadian Licensing In 2004: Survey Results
    Richard Razgaitis
    Initial Results of a Survey Conducted in Janaury/February 2005 by the Licensing Foundation of LES (USA & Canada), on behalf of The Licensing Foundation.
    PDF, 671.47 KB
  • Competitive Technological Intelligence: A Mexican Case
    J. L. Solleiro , R. Castanon R , I. Saad , P. Ortega
    Biotechnology is one of the most influential enabling technologies for the pharmaceutical industry. Investments in research are growing very rapidly along with control of innovations and new entry barriers. In these conditions, participation of medium-sized firms from emerging economies in the biotechnology revolution requires a very careful process to identify opportunities. Our group has been active in assisting Mexican firms to develop competitive intelligence capacities to properly assess technology trends in selected markets in order to create a solid base for technology development and transfer strategies. Our experience shows that adequate management of information and the use of advanced techniques to analyze scientific and technical literature allows firms to respond to opportunities optimizing the use of internal capabilities and external technology inputs. Our paper reports a case of a mexican company dealing with three different cases in which we analyze the logical framework for conducting competitive intelligence, the main sources of information, the review process, the analytical tools and the means to selectively disseminate results. Based on this analysis, we draw recommendations for the development of technological services to support “me too” strategies of firms in developing countries.
    PDF, 494.34 KB
  • Commercialising And Marketing Your IP To Optimise Your ROI
    Frik DeBeer
    Investors who finance the commercialisation of high technology research and development projects know that the risks of failure are high, and the probability of a good reward rather low. Before committing they will require proof of strengths such as a realistic and documented strategy, clear intellectual property ownership, vision, problem solving ability, strong balanced teams, and clearly stated concrete benefits for specific paying customers. Convincing investors to put ʻtheir money where your mouth isʼ requires showing a clear path to value creation, pre-empting their unexpressed concerns and regularly communicating why your project still promises a good return on their investment.
    PDF, 330.02 KB
  • Licensing In Russia
    Vladimir Biriulin
    Russia is one of the few countries with a rapidly developing market. The markets of the developed countries have already shaped themselves, so Russia, along with China, India and Brazil remain today the only large countries where substantial market development is possible.
    PDF, 173.03 KB
  • University Licensing Offices Need to Clarify Roll OF Licensing In Economic Development
    Michael Alvarez Cohen
    University Licensing Offices Need to Clarify that the Role of Licensing in Economic Development isnʼt Transferring Technology, itʼs Catalyzing Commercialization: This will improve the perception and operation of these offices.
    PDF, 193.74 KB
  • Building Shareholder Value Through Effective Patent Asset Management
    Lex Van Wijk
    Profit margins are increasingly under pressure in todayʼs global economy. It is therefore important for shareholders and top management to realise that patent assets can bring additional revenues to companies. They will increasingly expect intellectual property rights, in particular patent rights, to be managed as a business, turning, where possible, a traditionally expensive patent operation into a source of profits. Questions frequently asked include: What do patent assets add to the companyʼs bottom line? What is their return on investment?
    PDF, 239.97 KB
  • The Diversity Of Technology Licensing Agreements And Their Causes
    Chasserant Christian Bessy , Eric Brousseau Camille , Régis Coeurderoy
    This paper aims to synthesize the results of an investigation into technology licensing practices carried out by LESI members. We developed a questionnaire in collaboration with members of LES (USA & Canada) and LES France. It was sent in the Spring 2001 to 2685 firms, mainly in Europe (35.5 percent), Japan (13.0 percent) and North America (48.5 percent).
    PDF, 1.10 MB
  • How To Make Investors Understand The Value Of IP Assets
    Bernd Fabry and Holger Ernst
    In 2000, the market for M&A transactions reached an unexpected peak of approximately US$ 3,500 billion, which was followed by a plunge of approximately 40 percent within a few months (cf. Fig. 1). In the meantime, transaction volume has been increasing again, yet a level similar to the one before the world economic crisis is still in the distant future. Mergers and acquisitions are being carried out with more caution, the number of stock market flotations has been declining, and postponements or even cancellations are not uncommon because of missing interest. All of this indicates that both institutional and strategic investors have become more cautious, and that they are examining their investments for chances and particularly for risks more carefully than in the past.
    PDF, 466.63 KB
  • Recent Decisions In The United States
    Brian Brunsvold and John Paul
    A recurring feature highlighting recent decisions in the United States.
    PDF, 355.49 KB